Social outreach automation
Social outreach automation that posts, engages, connects and then DMs
Social selling is a loop: stay visible with good posts, engage with your prospects’ content, connect, then start the conversation. ReachPods runs that loop on LinkedIn and Instagram from one place, with AI comments that read the post and DMs that stop the moment someone replies.
Social selling loop · this month
Posts published
12
Comments left
186
Invites sent
410
DM replies
64
▲ +18
Engagement before outreach
LinkedIn Email WhatsApp Instagram
- social networks: LinkedIn & Instagram
- 2
- stages: post, engage, connect, DM
- 4
- comments on both networks
- AI
- inbox for every reply
- 1
Overview
Social selling, without living in the feed
Social selling works: people buy from people they recognise. But doing it by hand means hours a day posting, scrolling, liking, commenting and messaging across two or three networks. Most teams try for a week and stop.
ReachPods automates each stage. Post: schedule LinkedIn posts as yourself or your company page and Instagram posts and stories. Engage: react, comment, endorse and follow on LinkedIn; like, comment and follow on Instagram, with AI comments that respond to the actual post. Connect and DM: invitations, messages, InMails and Instagram DMs, personalised per lead.
Every stage runs inside each platform’s safe daily limits, from your own accounts, and every reply lands in one unified inbox and stops the sequence.
Social features
Social outreach automation features
Social-specific tools, plus the LinkedIn and Instagram features that make up the social outreach loop.
AI comment generator
Comment on your prospects’ latest posts with something worth reading. The AI reads the post and the comments already on it, picks one specific detail, and writes one or two sentences, with no pitch, no meeting ask and nothing others already said. Review it first if you like.
Learn moreEngagement automation
Put yourself on a prospect’s radar without asking for anything. React to their latest post with any of LinkedIn’s six reactions, leave a comment that responds to what they actually wrote, endorse their top skills and follow them, spread over days, before your connection request arrives.
Learn moreAuto follow & like
Follow the specific accounts you want to work with and like their latest post, a day or two before you DM them. Private accounts get a follow request, every action is paced like a person, and daily limits keep the account safe.
Learn morePost scheduler
Every prospect you contact clicks on your profile. Keep it alive: write a week of LinkedIn posts in one sitting, choose whether each one goes out as you or as a company page you manage, spread the same post across your team’s accounts, and let ReachPods publish on time.
Learn morePost & story scheduler
Every account you follow, like and DM will check your profile. Schedule feed posts and stories with captions and media, publish them across several Instagram accounts spread over time, and let ReachPods post on time in the background.
Learn moreLead extraction
Paste a post URL and get everyone who commented or reacted. Pull an event’s attendees, a group’s members, the people who viewed your profile this week and your followers. Every list is deduplicated, blacklist-filtered and one click away from a campaign.
Learn morePost
Stay visible with scheduled LinkedIn and Instagram posts
Every prospect who notices your engagement will check your profile. Schedule a week of LinkedIn posts and Instagram content in one sitting, across your team’s accounts, spread over time. See the content scheduler.
- LinkedIn posts as you or a page
- Instagram feed posts and stories
- Multi-account, spread over time
Alex Morgan
Posting as yourself
We tested 4 openers across 2,000 prospects. The winner wasn’t clever. It was specific. 🧵
Engage
Engage with prospects’ posts before you ask for anything
React with any of LinkedIn’s six reactions, endorse skills, follow, like Instagram posts and leave comments. Each action appears in the prospect’s notifications. See LinkedIn engagement automation and Instagram auto follow and like.
- Reactions, endorsements, follows
- Instagram likes and follows
- Separate limits per action
Marco Rossi
Founder · Stackly · Milan
Latest post
2 days ago
Reaction
Insightful
Comment
AI · approved
- Reacted “Insightful” to latest postDay 1
- Commented with AIDay 2
- FollowedDay 2
- InvitationDay 3
Connect and DM
Turn social engagement into conversations
After a few days of engagement, send the LinkedIn invitation with a note or the Instagram DM. Your name is already familiar, so acceptance and reply rates follow.
- Invitation with a note
- Instagram DM with voice note
- Stop on any reply
ava.builds
Ava Kim · Growth Lead · 12.4k followers
- FollowedDay 1
- Liked latest postDay 1
- AI comment on latest postDay 2
- DM with voice noteDay 3
Warm audiences
Start with people already engaging with your topic
Import the people who reacted to or commented on a LinkedIn post, attended an event, viewed your profile, or follow you on LinkedIn or Instagram. See LinkedIn lead extraction and Instagram follower extraction.
- Post engagers
- Profile viewers and followers
- Event attendees and group members
Warm audiences
Pick a source
- 312
Post engagers
“We cut onboarding to 3 days” · 312 people
- 1,840
Event attendees
SaaS Growth Summit · 1,840 people
- 48k
Group members
B2B SaaS Growth · 48k
- 214
Profile viewers
Last 90 days · 214 people
- 3,920
Instagram followers
@acme · 3,920
What’s included
What’s included in social outreach automation
One flow for both networks
LinkedIn and Instagram steps in the same campaign, with email and WhatsApp as fallbacks.
Safe limits per platform
LinkedIn and Instagram each have conservative per-action daily limits.
AI personalisation
Invitations, DMs and comments written per lead from their profile and posts.
Voice notes
AI voice notes in your own voice on LinkedIn and Instagram messages.
Team accounts
Run social outreach from several profiles with rotation and one inbox.
Analytics
Acceptance, reply and A/B results per campaign and sender.
How it works
Social outreach automation: how it works in four steps
- 1
Connect LinkedIn and Instagram
Hosted sign-in for every account you’ll use.
- 2
Schedule content
A week of posts and stories in one sitting.
- 3
Build the engagement flow
Engage for a few days, then connect or DM.
- 4
Reply in one inbox
Every reply on every network in one place.
Who it’s for
Social outreach automation: who it’s for
Founder-led brands
Stay visible and start conversations without spending hours in two feeds.
Agencies
Run social selling for clients across LinkedIn and Instagram from one tool.
Creator and partnership teams
Engage with creators on both networks before proposing a collaboration.
FAQ
Social outreach automation: questions and answers
Something else on your mind? Get started and try it on your own accounts.
What is social outreach automation?
It automates the repetitive parts of social selling: posting, engaging with prospects’ content, connecting and sending personal messages, so you can focus on conversations.
Which networks are supported?
LinkedIn and Instagram for posting, engagement and messaging, plus WhatsApp, Telegram and email for messages.
Are AI comments safe to use?
They’re written from the actual post, never pitch and can be reviewed before posting. Comments also have conservative daily limits.
Can I run it for several team members?
Yes. Connect each person’s accounts; campaigns rotate leads across them and replies land in one inbox.
Other channels
Outreach automation on every channel
Combine channels in one campaign; a reply on any of them stops the rest.
Keep exploring
Works even better with
Start your first multichannel campaign today
$39 per connected account, every feature, every channel. Add accounts as you grow.
AI comments
AI comments that add to the conversation
Smart AI comments read the post and the comments already on it and write one or two specific sentences, with no pitch and no repeats, on LinkedIn and Instagram. See the AI comment generator.
AI comment generator
Template
Post by Tom Becker: “RevOps is just ops with a quota.” · 52 comments, mostly agreeingAdds a new angle
Half agree. The best RevOps people I know own a number but spend most of their time removing steps for reps. Which side are you on?